When my late husband Ken and his father Bing opened the Bing Lee business in Fairfield, Western Sydney back in 1957 they did so with a very simple philosophy. Always put the customers first and treat everybody... customers, suppliers and staff alike respectfully.
Our Chinese heritage and close proximity to government accommodation housing, few new Australians at that time, meant we serviced the aspirations of many different cultures who gradually infiltrated the wider Sydney neighbouring societies.
As the migrants moved further afield, so did Bing Lee. Like the new Australians, we quickly became part of the colourful fabric of Australia.
Over time our range of electrical products grew with increasing speed. For some reason, perhaps due to our heritage, we were quick to adapt to new technologies, new products, better and more efficient ways of doing things at home and work. Our customers always want the latest gadgets.
Sadly, both Bing (1987) and Ken (2007) are no longer with us. However with my two sons, Lionel and Greg, plus a wonderful team of dedicated people, we continue to run Bing Lee as a family business. The principles with which we established the business all those years ago remain as important today as they did back then.
Our people are our family.
Our suppliers are our family.
And we like to think our customers are part of the family as well.
I don't know if there's an old Chinese proverb meaning, "everything's negotiable". However I've always believed everybody has the right to negotiate a fair and reasonable deal for the things they want.
